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篇1:TED英语演讲稿:四种影响我们的声音方式
TED英语演讲稿:四种影响我们的声音方式
声音有愉悦的.也有刺耳的,Julian Treasure给我们展示了声音4种影响着我们的方式,仔细听,你将会发现有关我们开放式的、嘈杂办公室的一些令人惊讶的事实。
Over the next five minutes, my intention is to transform your relationship with sound. Let me start with the observation that most of the sound around us is accidental, and much of it is unpleasant. (Traffic noise) We stand on street corners, shouting over noise like this, and pretending that it doesn't exist. Well, this habit of suppressing sound has meant that our relationship with sound has become largely unconscious.
There are four major ways sound is affecting you all the time, and I'd like to raise them in your consciousness today. First is physiological. (Loud alarm clocks) Sorry about that. I've just given you a shot of cortisol, your fight/flight hormone. Sounds are affecting your hormone secretions all the time, but also your breathing, your heart rate -- which I just also did -- and your brainwaves.
It's not just unpleasant sounds like that that do it. This is surf. (Ocean waves) It has the frequency of roughly 12 cycles per minute. Most people find that very soothing, and, interestingly, 12 cycles per minute is roughly the frequency of the breathing of a sleeping human. There is a deep resonance with being at rest. We also associate it with being stress-free and on holiday.
The second way in which sound affects you is psychological. Music is the most powerful form of sound that we know that affects our emotional state. (Albinoni's Adagio) This is guaranteed to make most of you feel pretty sad if I leave it on. Music is not the only kind of sound, however, which affects your emotions.
Natural sound can do that too. Birdsong, for example, is a sound which most people find reassuring. (Birds chirping) There is a reason for that. Over hundreds of thousands of years we've learned that when the birds are singing, things are safe. It's when they stop you need to be worried.
The third way in which sound affects you is cognitively. You can't understand two people talking at once (“If you're listening to this version of”) (“me you're on the wrong track.”) or in this case one person talking twice. Try and listen to the other one. (“You have to choose which me you're going to listen to.”)
We have a very small amount of bandwidth for processing auditory input, which is why noise like this -- (Office noise) -- is extremely damaging for productivity. If you have to work in an open-plan office like this, your productivity is greatly reduced. And whatever number you're thinking of, it probably isn't as bad as this. (Ominous music) You are one third as productive in open-plan offices as in quiet rooms. And I have a tip for you. If you have to work in spaces like that, carry headphones with you, with a soothing sound like birdsong. Put them on and your productivity goes back up to triple what it would be.
The fourth way in which sound affects us is behaviorally. With all that other stuff going on, it would be amazing if our behavior didn't change. (Techno music inside a car) So, ask yourself: Is this person ever going to drive at a steady 28 miles per hour? I don't think so. At the simplest, you move away from unpleasant sound and towards pleasant sounds. So if I were to play this -- (Jackhammer) -- for more than a few seconds, you'd feel uncomfortable; for more than a few minutes, you'd be leaving the room in droves. For people who can't get away from noise like that, it's extremely damaging for their health.
And that's not the only thing that bad sound damages. Most retail sound is inappropriate and accidental, and even hostile, and it has a dramatic effect on sales. For those of you who are retailers, you may want to look away before I show this slide. They are losing up to 30 percent of their business with people leaving shops faster, or just turning around on the door. We all have done it, leaving the area because the sound in there is so dreadful.
I want to spend just a moment talking about the model that we've developed, which allows us to start at the top and look at the drivers of sound, analyze the soundscape and then predict the four outcomes I've just talked about. Or start at the bottom, and say what outcomes do we want, and then design a soundscape to have a desired effect. At last we've got some science we can apply. And we're in the business of designing soundscapes.
Just a word on music. Music is the most powerful sound there is, often inappropriately deployed. It's powerful for two reasons. You recognize it fast, and you associate it very powerfully. I'll give you two examples. (First chord of The Beatles' “A Hard Day's Night”) Most of you recognize that immediately. The younger, maybe not. (Laughter) (First two notes of “Jaws” theme) And most of you associate that with something! Now, those are one-second samples of music. Music is very powerful. And unfortunately it's veneering commercial spaces, often inappropriately. I hope that's going to change over the next few years.
篇2:TED英语演讲稿:我们为什么快乐?
TED英语演讲稿:我们为什么快乐?
When you have 21 minutes to speak, two million years seems like a really long time. But evolutionarily, two million years is nothing. And yet in two million years the human brain has nearly tripled in mass, going from the one-and-a-quarter pound brain of our ancestor here, Habilis, to the almost three-pound meatloaf that everybody here has between their ears. What is it about a big brain that nature was so eager for every one of us to have one?
Well, it turns out when brains triple in size, they don't just get three times bigger; they gain new structures. And one of the main reasons our brain got so big is because it got a new part, called the “frontal lobe.” And particularly, a part called the “pre-frontal cortex.” Now what does a pre-frontal cortex do for you that should justify the entire architectural overhaul of the human skull in the blink of evolutionary time?
Well, it turns out the pre-frontal cortex does lots of things, but one of the most important things it does is it is an experience simulator. Flight pilots practice in flight simulators so that they don't make real mistakes in planes. Human beings have this marvelous adaptation that they can actually have experiences in their heads before they try them out in real life. This is a trick that none of our ancestors could do, and that no other animal can do quite like we can. It's a marvelous adaptation. It's up there with opposable thumbs and standing upright and language as one of the things that got our species out of the trees and into the shopping mall.
Now -- (Laughter) -- all of you have done this. I mean, you know, Ben and Jerry's doesn't have liver-and-onion ice cream, and it's not because they whipped some up, tried it and went, “Yuck.” It's because, without leaving your armchair, you can simulate that flavor and say “yuck” before you make it.
Let's see how your experience simulators are working. Let's just run a quick diagnostic before I proceed with the rest of the talk. Here's two different futures that I invite you to contemplate, and you can try to simulate them and tell me which one you think you might prefer. One of them is winning the lottery. This is about 314 million dollars. And the other is becoming paraplegic. So, just give it a moment of thought. You probably don't feel like you need a moment of thought.
Interestingly, there are data on these two groups of people, data on how happy they are. And this is exactly what you expected, isn't it? But these aren't the data. I made these up!
These are the data. You failed the pop quiz, and you're hardly five minutes into the lecture. Because the fact is that a year after losing the use of their legs, and a year after winning the lotto, lottery winners and paraplegics are equally happy with their lives.
Now, don't feel too bad about failing the first pop quiz, because everybody fails all of the pop quizzes all of the time. The research that my laboratory has been doing, that economists and psychologists around the country have been doing, have revealed something really quite startling to us, something we call the “impact bias,” which is the tendency for the simulator to work badly. For the simulator to make you believe that different outcomes are more different than in fact they really are.
From field studies to laboratory studies, we see that winning or losing an election, gaining or losing a romantic partner, getting or not getting a promotion, passing or not passing a college test, on and on, have far less impact, less intensity and much less duration than people expect them to have. In fact, a recent study -- this almost floors me -- a recent study showing how major life traumas affect people suggests that if it happened over three months ago, with only a few exceptions, it has no impact whatsoever on your happiness.
Why? Because happiness can be synthesized. Sir Thomas Brown wrote in 1642, “I am the happiest man alive. I have that in me that can convert poverty to riches, adversity to prosperity. I am more invulnerable than Achilles; fortune hath not one place to hit me.” What kind of remarkable machinery does this guy have in his head?
Well, it turns out it's precisely the same remarkable machinery that all off us have. Human beings have something that we might think of as a “psychological immune system.” A system of cognitive processes, largely non-conscious cognitive processes, that help them change their views of the world, so that they can feel better about the worlds in which they find themselves. Like Sir Thomas, you have this machine. Unlike Sir Thomas, you seem not to know it. (Laughter)
We synthesize happiness, but we think happiness is a thing to be found. Now, you don't need me to give you too many examples of people synthesizing happiness, I suspect. Though I'm going to show you some experimental evidence, you don't have to look very far for evidence.
篇3:TED英语演讲稿:我们为什么要睡觉
TED英语演讲稿:我们为什么要睡觉
简介:一生中,我们有三分之一的`时间都在睡眠中度过,关于睡眠,你又了解多少?睡眠专家Russell Foster为我们解答为什么要睡觉,以及睡眠对健康的影响。
What I'd like to do today is talk about one of my favorite subjects, and that is the neuroscience of sleep.
Now, there is a sound -- (Alarm clock) -- aah, it worked -- a sound that is desperately, desperately familiar to most of us, and of course it's the sound of the alarm clock. And what that truly ghastly, awful sound does is stop the single most important behavioral experience that we have, and that's sleep. If you're an average sort of person, 36 percent of your life will be spent asleep, which means that if you live to 90, then 32 years will have been spent entirely asleep.
Now what that 32 years is telling us is that sleep at some level is important. And yet, for most of us, we don't give sleep a second thought. We throw it away. We really just don't think about sleep. And so what I'd like to do today is change your views, change your ideas and your thoughts about sleep. And the journey that I want to take you on, we need to start by going back in time.
“Enjoy the honey-heavy dew of slumber.” Any ideas who said that? Shakespeare's Julius Caesar. Yes, let me give you a few more quotes. “O sleep, O gentle sleep, nature's soft nurse, how have I frighted thee?” Shakespeare again, from -- I won't say it -- the Scottish play. [Correction: Henry IV, Part 2] (Laughter) From the same time: “Sleep is the golden chain that ties health and our bodies together.” Extremely prophetic, by Thomas Dekker, another Elizabethan dramatist.
But if we jump forward 400 years, the tone about sleep changes somewhat. This is from Thomas Edison, from the beginning of the 20th century. “Sleep is a criminal waste of time and a heritage from our cave days.” Bang. (Laughter) And if we also jump into the 1980s, some of you may remember that Margaret Thatcher was reported to have said, “Sleep is for wimps.” And of course the infamous -- what was his name? -- the infamous Gordon Gekko from “Wall Street” said, “Money never sleeps.”
What do we do in the 20th century about sleep? Well, of course, we use Thomas Edison's light bulb to invade the night, and we occupied the dark, and in the process of this occupation, we've treated sleep as an illness, almost. We've treated it as an enemy. At most now, I suppose, we tolerate the need for sleep, and at worst perhaps many of us think of sleep as an illness that needs some sort of a cure. And our ignorance about sleep is really quite profound.
Why is it? Why do we abandon sleep in our thoughts? Well, it's because you don't do anything much while you're asleep, it seems. You don't eat. You don't drink. And you don't have sex. Well, most of us anyway. And so therefore it's -- Sorry. It's a complete waste of time, right? Wrong. Actually, sleep is an incredibly important part of our biology, and neuroscientists are beginning to explain why it's so very important. So let's move to the brain.
Now, here we have a brain. This is donated by a social scientist, and they said they didn't know what it was, or indeed how to use it, so -- (Laughter) Sorry. So I borrowed it. I don't think they noticed. Okay. (Laughter)
The point I'm trying to make is that when you're asleep, this thing doesn't shut down. In fact, some areas of the brain are actually more active during the sleep state than during the wake state. The other thing that's really important about sleep is that it doesn't arise from a single structure within the brain, but is to some extent a network property, and if we flip the brain on its back -- I love this little bit of spinal cord here -- this bit here is the hypothalamus, and right under there is a whole raft of interesting structures, not least the biological clock. The biological clock tells us when it's good to be up, when it's good to be asleep, and what that structure does is interact with a whole raft of other areas within the hypothalamus, the lateral hypothalamus, the ventrolateral preoptic nuclei. All of those combine, and they send projections down to the brain stem here. The brain stem then projects forward and bathes the cortex, this wonderfully wrinkly bit over here, with neurotransmitters that keep us awake and essentially provide us with our consciousness. So sleep arises from a whole raft of different interactions within the brain, and essentially, sleep is turned on and off as a result of a range of
Okay. So where have we got to? We've said that sleep is complicated and it takes 32 years of our life. But what I haven't explained is what sleep is about. So why do we sleep? And it won't surprise any of you that, of course, the scientists, we don't have a consensus. There are dozens of different ideas about why we sleep, and I'm going to outline three of those.
篇4:TED英语演讲稿:我们在出生前学到了什么
TED英语演讲稿:我们在出生前学到了什么
My subject today is learning. And in that spirit, I want to spring on you all a pop quiz. Ready? When does learning begin? Now as you ponder that question, maybe you're thinking about the first day of preschool or kindergarten, the first time that kids are in a classroom with a teacher. Or maybe you've called to mind the toddler phase when children are learning how to walk and talk and use a fork. Maybe you've encountered the Zero-to-Three movement, which asserts that the most important years for learning are the earliest ones. And so your answer to my question would be: Learning begins at birth.
Well today I want to present to you an idea that may be surprising and may even seem implausible, but which is supported by the latest evidence from psychology and biology. And that is that some of the most important learning we ever do happens before we're born, while we're still in the womb. Now I'm a science reporter. I write books and magazine articles. And I'm also a mother. And those two roles came together for me in a book that I wrote called “Origins.” “Origins” is a report from the front lines of an exciting new field called fetal origins. Fetal origins is a scientific discipline that emerged just about two decades ago, and it's based on the theory that our health and well-being throughout our lives is crucially affected by the nine months we spend in the womb. Now this theory was of more than just intellectual interest to me. I was myself pregnant while I was doing the research for the book. And one of the most fascinating insights I took from this work is that we're all learning about the world even before we enter it.
When we hold our babies for the first time, we might imagine that they're clean slates, unmarked by life, when in fact, they've already been shaped by us and by the particular world we live in. Today I want to share with you some of the amazing things that scientists are discovering about what fetuses learn while they're still in their mothers' bellies.
First of all, they learn the sound of their mothers' voices. Because sounds from the outside world have to travel through the mother's abdominal tissue and through the amniotic fluid that surrounds the fetus, the voices fetuses hear, starting around the fourth month of gestation, are muted and muffled. One researcher says that they probably sound a lot like the the voice of Charlie Brown's teacher in the old “Peanuts” cartoon. But the pregnant woman's own voice reverberates through her body, reaching the fetus much more readily. And because the fetus is with her all the time, it hears her voice a lot. Once the baby's born, it recognizes her voice and it prefers listening to her voice over anyone else's.
How can we know this? Newborn babies can't do much, but one thing they're really good at is sucking. Researchers take advantage of this fact by rigging up two rubber nipples, so that if a baby sucks on one, it hears a recording of its mother's voice on a pair of headphones, and if it sucks on the other nipple, it hears a recording of a female stranger's voice. Babies quickly show their preference by choosing the first one. Scientists also take advantage of the fact that babies will slow down their sucking when something interests them and resume their fast sucking when they get bored. This is how researchers discovered that, after women repeatedly read aloud a section of Dr. Seuss' “The Cat in the Hat” while they were pregnant, their newborn babies recognized that passage when they hear it outside the womb. My favorite experiment of this kind is the one that showed that the babies of women who watched a certain soap opera every day during pregnancy recognized the theme song of that show once they were born. So fetuses are even learning about the particular language that's spoken in the world that they'll be born into.
A study published last year found that from birth, from the moment of birth, babies cry in the accent of their mother's native language. French babies cry on a rising note while German babies end on a falling note, imitating the melodic contours of those languages. Now why would this kind of fetal learning be useful? It may have evolved to aid the baby's survival. From the moment of birth, the baby responds most to the voice of the person who is most likely to care for it -- its mother. It even makes its cries sound like the mother's language, which may further endear the baby to the mother, and which may give the baby a head start in the critical task of learning how to understand and speak its native language.
But it's not just sounds that fetuses are learning about in utero. It's also tastes and smells. By seven months of gestation, the fetus' taste buds are fully developed, and its olfactory receptors, which allow it to smell, are functioning. The flavors of the food a pregnant woman eats find their way into the amniotic fluid, which is continuously swallowed by the fetus. Babies seem to remember and prefer these tastes once they're out in the world. In one experiment, a group of pregnant women was asked to drink a lot of carrot juice during their third trimester of pregnancy, while another group of pregnant women drank only water. Six months later, the women's infants were offered cereal mixed with carrot juice, and their facial expressions were observed while they ate it. The offspring of the carrot juice drinking women ate more carrot-flavored cereal, and from the looks of it, they seemed to enjoy it more.
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